Sunday, March 9, 2014

Results from Read an E-book Week 2014

This past week I participated in Read an E-book Week 2014. My book, Beyond Heights and Depths, was free on Smashwords. As I have written before, I have had trouble getting any promotions going on Smashwords. The results of previous promotions were terrible. However, I had no problem getting behind this one because I already participate in multiple efforts to promote reading in general.

I love to promote reading because I believe reading is incredibly important. When Smashwords emailed me about participating in Read an E-book Week, it was a no-brainer for me to participate. I really wasn't sure what to expect. I don't know what it is about Smashwords, but giving away books with them is one of the most difficult tasks imaginable. I have never reached anywhere near the kind of success on Smashwords as I have through other channels.

However, I was pleasantly surprised to see a small increase in this promotion. I gave away somewhere around 20% more during Read an E-book Week than I did during the previous promotion only a few weeks earlier. In my opinion, the major difference was Smashword's involvement with the promotion. Normally, there is no involvement on their end. In fact, I am pretty sure I have never seen another promotional event on Smashwords besides this one. Overall, I am pleased with the results, but please keep in mind that I had very low expectations for this promotion to begin with.

How about you? Did anyone else participate in Read an E-book Week? What kind of results did you achieve? I would love to hear about your successes or frustrations with running promotions on Smashwords. So far, I have not found anyone who has had great success with Smashwords. Tell me about your experiences. Thank you everyone and have a great week!

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